GANSITO

"Is in me" is the umbrella concept we created for Marinela. It’s a whole universe of possibilities that emphasizes all the capacity you carry with you thanks to your heritage. Because of this, we positioned Gansito Marinela as a spokesperson for the brand who embodies joy, joviality, and the desire to always go forward. We were able to develop several successful campaigns and promotions in conjunction with major brands from different industries.